
Crafting innovative solutions
Revitalizing Trial Conversions: A Strategic Approach to Elevate User Onboarding
This case study highlights my role as Product Design Director in boosting TheraNest's trial conversion rates.
Working with cross-functional partners, I identified app issues affecting conversions and secured executive support to address them, leading to an anticipated significant increase in trial conversions.
Product
TheraNest
Timeline
2023 to Present
Roles
Design and research lead
Workshop facilitator
Strategic product priority advocate